Big Data Is Revolutionising The Way Businesses Play Their Game To Get More Of The Right Clients And Win Big

The frightening thing most people don’t know, about using Big Data, is the underlying methods that have been successfully deployed since the early 1900s to influence the masses. They’re proven methods – from helping past Presidents and Prime Ministers get elected, to promoting support of war efforts in World War 1, to the selling of products to the masses during peace-time. The really frightening part is that it’s easy to be unconsciously persuaded in either GOOD or BAD ways by those armed with these methods.

Whether this fills you with a sense of concern or hope, the fact is that…