Turning Limitations Into Sources Of Possibilities And Advantages

If you want to stand out and be recognised in your market, someone who’s listened to and trusted to “potentially” do business with… THEN know this; it’s NOT about you presenting your target market with a stunning selection of diverse offerings to “wow” them with. It’s NOT even about you concealing specific things or promising them with results based on unrealistic conditions. For a lot of the businesses I talk to,

…it’s about ethically reframing the exact same work you already do.


Who NOT to Trust in Business

“Do not trust all men, but trust men of worth; the former course is silly, the latter a mark of prudence.” – Democritus (c. 460 – c. 370 BC)

Worth can mean value – as in, he generated $7,000,000 worth of sales in the last 7 months.

Worth can mean important – as in, it is not easy to build a successful business, but it is worth it.

Worth can mean great character – as in, she gains her position by showing her inner worth.

I think a lot of what holds us back, or casts doubt, or raises concern in our minds can be overcome by TRUST.